Cookie & Tracking Notice

Hemas Holdings PLC (‘we’, ‘us’ or ‘Hemas’ hereafter) is committed to providing you with the best user experience on our mobile Application (“App”) whilst ensuring your Personal Data is handled responsibly and in compliance with the PDPA.

This Cookie and Tracking Notice explains how we use cookies and similar technologies, including software development kits (SDKs), device identifiers, and in-app storage technologies, within our mobile applications.

In a mobile application environment, tracking is often carried out using technologies other than traditional browser cookies. Accordingly, references in this Notice to “cookies” shall also include similar tracking technologies used in mobile apps.

This Notice is in addition to our Data Protection Notice found here.

1What are cookies and similar technologies?

Unlike the edible ones, cookies are small data files or text files that are stored on your device.

In the context of mobile applications, we may use similar technologies such as SDKs, app instance identifiers, mobile advertising identifiers, and local storage technologies to collect and process information about how the App is used.

Cookies and similar technologies can be either first party or third party. First party technologies are implemented directly by us within the App. Third party technologies may be implemented by external service providers such as analytics or advertising partners.

These technologies help us to understand user interactions within the App, improve performance, personalise content, ensure security, and enhance overall user experience.

2What tracking technologies do we use in our App?

Because this is a mobile application, the primary tracking technologies used are SDKs and device identifiers rather than traditional browser cookies.

Essential technologies

These are strictly necessary for the App to function correctly. They may include:

• Authentication and security-related identifiers.
• Session management technologies.
• Fraud prevention mechanisms.

These technologies may collect limited technical information required to operate the App securely.

If these are disabled, certain features of the App may not function properly.

Performance and analytics technologies

These help us understand how users interact with the App so we can improve functionality and user experience.

In our mobile App, this may include analytics SDKs such as Google Analytics for Firebase (GA4) and Mixpanel, which collect usage data such as app interactions, session duration, feature usage, and technical device information.

These technologies generally collect information in aggregated or pseudonymised form.

Functional technologies

These enable enhanced features and personalised content within the App.
They may store user preferences and usage patterns to improve your experience.
If you refuse these technologies, certain personalised features may not work as intended.

Targeted or advertising technologies

These technologies may be used to build a profile of your interests and show relevant advertisements within the App or on other platforms.

Such technologies may rely on mobile advertising identifiers provided by your device operating system.

Refusing these technologies may reduce personalised advertising.

3Consent and your choices

When you first use the App, you will be provided with information regarding the use of non-essential cookies and similar technologies, and you may be given the option to manage your preferences.

You may also manage certain tracking preferences through your device settings, including resetting or limiting mobile advertising identifiers.

Essential technologies are enabled by default as they are necessary for the operation and security of the App.

4Third-party technologies

We may allow you to enhance your engagement through social media platforms such as Instagram, Facebook, TikTok, LinkedIn, Twitter, etc.

When you choose to do so, third-party providers may implement their own tracking technologies within the App. We do not control these third-party technologies and encourage you to review their respective privacy notices.